About Kate
KATE STOCKMAN+ is a business strategy, trend research & innovation network assisting since 2021 FMCG, finance, food, design, fashion and media companies to prepare themselves for a fast and transformative world.
KATE STOCKMAN+ applies strategic thinking & change processes, brand exercises and innovation funnels to create relevant solutions for (inter)national companies and brands, resulting in long-term strategies and an in-depth understanding of future generations.
KATE STOCKMAN+ helps brands to grow in a sustainable way, by quickly cutting to the core of the business while staying rooted in the challenges of the world around us, in order to create value and stay ahead of the competition. Stockman slices through the clutter, working from the outside in, helping you to transform, adapt or innovate the relevant parts of your business.
Kate works for global corporations, branded and B2B industries, sometimes taking on small, promising start-ups, too. For those smaller businesses, budgets are softened by the KMO_Portefeuille Certified Strategy Consultant Registration number: DV.A240902.
She started her company in 2012 to coach & guide her clients in their strategy to make them better suited for this new, unpredictable age. Her dedication to understanding consumers and creating future-proof campaigns, products and services can take many forms (from creative brainstorms for global food innovations to organizing brand positioning workshops to launching a fashion web shop or coaching retail concepts), but everything leads back to her favourite questions: “Nice, but is it relevant to the end consumer and does this lead to sustainable growth?”
Kate Stockman is a creative, intuitive thinker & trend forecaster who believes in cross-disciplinary solutions and relevant, hands-on consultancy.
Kate likes to work from within companies, co-creating business strategies with the in-house teams. Strategy simply doesn’t work unless everybody’s on board.
She coaches marketing & creative teams to live up to their full potential and take their brand to the next level. Because of her extensive experience as a creative director and brand strategist, Kate is able to harness the power of your team and rally them together to futureproof your brand.
Her inspiration is based on in-depth experience, a strong intuition and trend insights. Kate has an uncanny intuition for lasting, relevant trends. She combines this with an extensive understanding of history and consumer behaviour.
Kate Stockman is visiting professor Trendwatching & Trend implementation (since 2012) at the Erasmus University Brussels, where she is co-founder of the new Idea & Innovation Management bachelor’s degree.
Kate regularly writes opinion pieces for magazines, e-zines, etc. on trend-related topics (incl. food, travel, design, fashion, influencers, social media, sex and female empowerment) and is a sought-after keynote speaker at international trend & marketing seminars and companies.