Trendsignal_Heterosis by Mat Collishaw and Danil Krivoruchko

Heterosis by Mat Collishaw and Danil Krivoruchko, produced by Snark.art and El Gabal for OG.Art Heterosis sees participants hybridize and cultivate their own bespoke animated NFT flowers that grow in a hyperrealistic metaverse “Greenhouse” – a high-end virtual recreation of London’s National Gallery in a post-apocalyptic state of disrepair.

Here are five key steps on how to join the journey and make the most of it!

❶ Collect your unique flower Each flower is an individual NFT with unique DNA – a combination of genes, defining the flower’s species, material, petal shape, petal quantity, and other traits. The NFT’s primary look is generated according to the content of the owner’s wallet and an element of random luck. Each flower has also got a unique title generated by AI, using words from ‘The Library of Babel’ a short story by Jorge Luis Borges.

❷ Discover new species Initially, the flowers in the collection have only a few basic traits. But through the breeding game, collectors can activate mutations and unlock new colours, patterns and even completely new species. When a new trait is discovered, it can spread across the whole population – just as diversification works in nature.

❸ Find your flower in a metaverse Greenhouse These dynamic NFT flowers exist collectively in an extraordinary metaverse ‘Greenhouse’ — a virtual, post-apocalyptic recreation of London’s National Gallery. All the NFT flowers can be seen growing in their current forms among the abandoned, overgrown remnants of this historic building. Equally, all newly bred species also enter the space in real time.

❹ Create an avatar and socialize with other collectors Our community members will be able to enter the greenhouse space as high-quality avatars, and can freely move through the gallery and talk to each other through an inbuilt audio system. The user interface permits the owners to find their own flowers and get information about their features and prices.

❺ Get paid to breed with your flowers To hybridize their flowers, collectors have to pay the owner of the second parent flower a collectors’ fee. Collectors themselves set this fee depending on their flower’s rarity and can also breed their own flowers for free when owning more than one. The mechanics of Heterosis are only possible in the crypto space, with its participants becoming co-creators. The resulting artwork will be a collective effort and, ultimately, something wonderfully unpredictable!

Join the waitlist now: https://bit.ly/3Rqv8b8

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Contact

Book Kate Stockman as a strategic & innovation coach to lead and inspire your team, to provide clear & bold direction on what your business needs – short-term and long-term – and to keep track of your next generation of clients.

To contact her, simply:

Mail Kate: hello@katestockman.com
Call or app Kate: +32 476 22 24 79

Kate’s office?

Let’s not get stuck on locations: smartphones, tablets and laptops have made us all wireless and free from the shackles of an office desk. Conversations about collaborations, meetings & brainstorm sessions can happen anywhere, anytime. Just so you know, Kate Stockman’s studio is situated near Ghent, Belgium.

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The client list

FOOD & BEVERAGES

Alpro
Alken Maes
Aoste
Bombay Sapphire
Callebaut
Campofrio Food Group
Croustico
Coca Cola
Come a casa
Domino’s Pizza
F.I.T. Food Ingredients Technology
Grey Goose
Gudrun Chocolates

Jasper’s sauzen

Koffies De Draak
Liebig
Lotus
Marcassou
Sofie Dumont
Stegeman
Terbeke
Vandemoortele Bakery
Vandemoortele Lipds
Veuve Clicquot
Wonky

FMCG & RETAIL

Colruyt
Jumbo
Ontex
Coca Cola

FASHION & BEAUTY

3 Suisses
Cime
Eskimo
Hampton Bays
Hanes
Furore
Les Deux
Lordsxlilies
L’Oreal
NDRWR

Terre Bleue
The Woody Group
Ultra Doux
Woody
Wright
Xandres

DESIGN & LIFESTYLE

Barbecook
Dark
Deceuninck
Deknudt Mirrors
Flanders DC
Food Alliance Congress
Indiandribble
Lampe Textiles
Lore van Keer
Manutti
Philippe Hoet
Tailormate
Trust Studio
Venuez Magazine + Venuez Hospitality Awards

Vincent Sheppard

ENTERTAINMENT

Bicycle
Boris Agency
Canvas
Cartamundi
Eén
Indiandribble agency
Ketnet
Knack Weekend
Lannoo
Middelheim Museum
MNM
Open VRT
Q Music
Roularta
Tomorrowland
Vitaya
VRT
We make you happy agency

OTHERS

Aternio
B Post
Famifed
Febelfin
Fronteer
Generation WOW
Move to live
Tifogroup
Vlam

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KMO Certified

Kate Stockman is a KMO_Portefeuille Certified Strategy Consultant. Registration number: DV.A240902. If you want to know more about this service, please send her an e-mail.

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